Grey Goose
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House that Oui Built
The world’s first living breathing building? Oui. A place that is not only a location, but also an organism — controlled and sustained by the spirit of the online community.
Tasteology
A website built in conjunction with a group of Molecular Gastronomists that allows users to discover new flavor combinations with Grey Goose Vodka. Upon creating a unique drink, the user will have the opportunity to name the drink forever.
Seed to Spirit
Grey Goose Vodka is the only vodka made with the same care and technique as a French cognac. We wanted to show that entire process in the blink of an eye, so we put together a Darren Aronofsky-esque montage of how Grey Goose is created.
Master Class Hangout
Grey Goose Maitre de Chai Francois Thibault is the absolute master on how to drink Vodka. We would host monthly Google Hangouts from the Grey Goose Chateau in Cognac, giving public access to this French national treasure and promoting fine vodka education.